Alternative Flooring is a UK-based manufacturer celebrated for its premium, eco-conscious carpets, rugs, and runners. With over 25 years of craftsmanship, they specialise in natural fibres and innovative faux-natural blends. Their acclaimed patterned and textured collections, designed in collaboration with leading creatives, include bold stripes, geometrics, chevrons, herringbones and boucle weaves. Each range, from deep-pile Plush and Barefoot wool to resilient natural-fibre tiles, is produced with sustainable and ethical practices, including biodegradable materials, hand-loomed wool, and recycled-PET yarns.
Outstanding durability and style make their ranges suitable for both high-traffic environments and luxury interiors. Whether seeking statement-making design or understated texture, Alternative Flooring delivers distinctive, responsibly sourced flooring solutions.